A sustainably successful business strategy is no sure thing in a dynamic environment full of uncertainties. ESG reporting provides clarity on accountability, strategy, opportunity and risk management, success factors, and goals. For more and more companies, data-driven ESG management is becoming the key to building resilient and successful business models.
What is an ESG - reporting standard?
(c) FM
Why public sustainability reporting matters—and why using recognized standards adds real value.
A well-founded sustainability report pays off in multiple ways:
Choosing a recognized reporting standard tailored to your industry simplifies ESG communication. It acts as a shared language for sustainability—building trust, enabling fair assessments, and avoiding apples-to-oranges comparisons. By using a framework that aligns with your sector, you ensure that your ESG data speaks clearly to customers, partners, and stakeholders.
EU VSME - standard (voluntary for SMEs, increasingly often requested by B2B clients or banks)
Advisory support through six half-day workshops following these key steps:
Define system boundaries for the assessment across your value chain.
Establish the scope of data collection based on B1–B11 (VSME Basic) and, optionally, C1–C9 (VSME Comprehensive) (see also Sections 4 & 5).
Select the most suitable data collection system (e.g., EFRAG Excel template or ESG software).
Conduct data collection using available actual data, calculations, and estimates — applying a pragmatic, materiality-focused approach to ensure relevance and efficiency.
Analyze and benchmark results against industry standards and peers to identify performance gaps and improvement areas.
Identify strengths, weaknesses, opportunities, and risks, leveraging existing enterprise risk management processes where available, or establishing a dedicated assessment where needed.
Define key practices, guidelines, future initiatives, and strategic objectives through a strategy workshop, drawing on the strategic dimensions outlined in VSME C2 and C3.
Prepare the VSME report, with the option of web publication to enhance transparency and stakeholder communication.
The VSME standard has some shortcomings regarding governance, enterprise risk management and strategy information, relevant e.g. for shareholders, private or public investors and creditors. I recommend option to ad this in a pragmatic way, in a logic of IFRS S1/S2.
ISSB IFRS standard
Advisory support via the following steps
Define system boundaries within the company and across the value chain to establish the scope of sustainability assessment and reporting.
Identify material sustainability topics, including related risks and opportunities, based on:
Internal factors such as business segments, value creation foundations, operational priorities, as well as existing painpoints and risks.
External factors such as sector and economic trends, and evolving regulatory frameworks.
The sector-specific IFRS SASB Standards serve as valuable guidance here, showing up typical areas of interest depending on
market segments. In addition to the climate topic mandated under IFRS S2.
Ensure adequate stakeholder engagement on material topics — either through ongoing stakeholder interactions in regular business processes or through dedicated engagement activities.
Derive relevant reporting data points based on IFRS S1, IFRS S2, and SASB Standards (or alternatively ESRS), and select the appropriate data collection system (e.g., Excel-based templates or ESG software).
Conduct data collection and analysis to generate reliable sustainability insights and performance indicators.
Develop the sustainability strategy, including actions, initiatives, and measurable targets that align with identified material topics and business priorities. (strategy workshops)
Prepare the sustainability report, tailored in form and channel according to target audiences.
Under IFRS / SASB, this typically takes the form of integrated reporting combined with the annual financial report.
Introductory consultations are free and confidential—held via Microsoft Teams.
Follow-up consulting packages are tailored individually, each with a clearly defined scope and timeline.
Simplified: scope, effort (y) versus EU based adoption (x) of selected ESG reporting standards. (c) FM
Choosing the right ESG framework - guided by practical questions and strategic relevance. Selecting the best-fit ESG reporting standard depends on several key considerations:
Sustainability as a driver of innovation—problems spark creativity.
As legal ESG requirements continue to increase globally, public interest in sustainability remains strong.
Below is a selection of relevant sustainability standards within the EU—not exhaustive:
Picture source: Google Trends
Google search requests about the topic sustainability, 2016 - today.
The pulse in the curve is seasonal.
VSME – Voluntary ESG Reporting Standard for SMEs
Designed for EU-based companies with up to 250 employees, the VSME offers a streamlined approach to sustainability reporting.
💡 Simple, cost-effective entry point Developed by EFRAG on behalf of the EU, VSME is currently one of the most accessible way for SMEs to begin ESG reporting, strengthen strategic positioning, and respond to B2B client requests.
VSME - voluntary reporting standard for SMEs
VSME can be used by for very small enterprises without huge efforts, like hier in our example XC-skiing-school.
CSRD / ESRS – Corporate Sustainability Reporting Directive & European Sustainability Reporting Standards
GRI - by Global Reporting Initiative
Developed in the context of the United Nations, the GRI Standard has been available for over three decades and is widely adopted by large corporations worldwide. It is
continuously updated by the independent Global Reporting Initiative. Relevant topics are selected through a materiality assessment involving stakeholders—similar to ESRS.
Exceptions apply for industries with existing GRI Sector Standards.
📚 Structure The GRI framework consists of:
🔄 Ongoing updates Since 2024, key ESG topics are being addressed in a more integrated way. These new standards replace parts of the 200–400 Topic Standards, including well-known
modules like GRI 302 and GRI 305. GRI continues to evolve while maintaining compatibility with ESRS: GRI 101 Biodiversity (effective 2026), GRI 102 Climate Change (effective 2027), GRI
103 Energy (effective 2027)
GRI is not lightweight—but it is versatile, stable, and globally recognized. It offers a comprehensive framework for transparent and comparable sustainability reporting.
You can explore the full standard set on the GRI website.
ISSB IFRS - standards, by the independent International Sustainability Standards Board
📊 IFRS and SASB focus predominantly on the financial materiality of sustainability topics. Coupled with guidelines for financial reporting. They are
used by 75% of companies in the S&P Global 1200 Index.
For comparison: GRI primarily addresses impact materiality, referring to ecological and social effects. CSRD/ESRS combines both impact and financial materiality, offering a dual
perspective.
🏭 Sector-specific guidance: SASB provides clear, digital tools to assess materiality by industry – helping organizations identify which ESG issues are most relevant to them. These tools are also useful when reporting under other standards. Notably, SASB covers materiality information for significantly more industries / business sectors than GRI.
🌐 While SASB reporting is less widely adopted globally than GRI, it is gaining traction in financial markets. With the discontinuation of sector-specific guidance under the ESRS via the Omnibus, SASB resources remain valuable for materiality assessments and broader ESG analysis.
SDG - compass along UN SDGs
A globally recognized guide for integrating the UN Sustainable Development Goals into business strategy
The SDG Compass is a simple yet powerful tool that helps companies understand the UN Sustainable Development Goals (SDGs), identify relevant topics, and embed them into their strategic planning.
GSTC - Standards of the Global Sustainable Tourism Council
Tailored specifically for the tourism sector, with dedicated versions for hotels, tour operators, MICE, and tourist attractions.
Gemeinwohlbilanz by Gemeinwohlökonomie
Widely known in Germany and Austria, the Common Good Balance Sheet (Gemeinwohlbilanz by GWÖ) helps organizations document and evaluate their societal impact across five core values:
Human dignity
Solidarity and justice
Ecological sustainability
Transparency
Co-determination
📋 How it works The process involves a structured assessment across 20 value-based topics, resulting in a points-based evaluation. Certified Common Good consultants can support the process, which may also be externally audited and published.
🌍 Linked to the SDGs The framework includes a mapping logic to the UN Sustainable Development Goals, making it a powerful tool for sustainability communication.
💡 Strategic value The Common Good Balance Sheet is a practical instrument for engaging with sustainability, setting meaningful goals, and communicating progress. Like the SDG Compass, it is not a metrics-based reporting standard and does not replace frameworks such as GRI, VSME, or ESRS.